Position: Launch & Marketing Strategist
📍 Remote | Part-Time/Contract | Growth Opportunity
Monthly Automated Pay- 250 u s d
Please note we have access and memberships to tool and resources that will make sure you’re efficient and deliver quality work.
Core Platforms: Instagram, Facebook, Pinterest & TikTok
About Us
We are on a mission to help purpose-driven entrepreneurs and thought leaders build powerful personal brands that make an impact and a profit. Through our strategic branding frameworks, AI-driven content solutions, and transformational coaching, we equip entrepreneurs with the clarity, confidence, and tools to scale.
From planners to journals, our digital and physical products are designed to empower and elevate high-performing women entrepreneurs. We’re looking for a dynamic Launch & Marketing Strategist to ensure these products don’t just exist—they thrive in the marketplace.
Who You Are
You’re a creative yet analytical powerhouse. A launch and marketing strategist with vision, strategy, and execution skills who can turn ideas into highly profitable product launches. You’re proactive, results-driven, and thrive in a fast-paced environment where innovation and purpose come together.
You understand women entrepreneurs, their pain points, and what drives them to invest in tools that transform their businesses. You know how to turn audiences into communities and browsers into buyers.
If you geek out over launch strategy, content that converts, and marketing plans that actually work—we need you on our team.
What You’ll Do
🚀 Launch Strategy & Execution
- Develop comprehensive launch plans for digital and physical products, ensuring seamless execution from pre-launch to post-launch.
- Create marketing timelines, milestones, and deliverables to maximize visibility and revenue.
- Oversee the development of landing pages, email sequences, and social media campaigns to generate excitement and conversions.
📢 Content & Campaigns That Convert - Develop engaging, brand-aligned content across email, social media, and sales pages to build anticipation.
- Craft compelling messaging, hooks, and storytelling that speaks directly to our audience.
- Manage and optimize paid ad campaigns (Meta, Google, YouTube, etc.) to drive leads and sales.
💬 Community & Audience Growth - Execute a multi-channel marketing strategy to grow and nurture our audience across platforms.
- Develop and implement engagement strategies that turn followers into loyal customers.
- Use data-driven insights to continuously refine content, email, and ad campaigns.
🎯 Data-Driven Decision Making - Track key performance indicators (KPIs) for launches and marketing campaigns.
- Analyze data to identify opportunities, trends, and areas for optimization.
- Provide detailed reports with actionable insights to improve future launches.
What You Bring to the Table
✅ Proven experience in digital product launches (courses, planners, journals, memberships, etc.).
✅ Deep understanding of marketing funnels, conversion strategies, and customer psychology.
✅ Expertise in email marketing, content strategy, and ad campaign management.
✅ Strong experience with landing page and sales page creation (ClickFunnels, Kajabi, WordPress, etc.).
✅ Familiarity with AI-driven marketing tools and automation platforms.
✅ A data-driven mindset with the ability to optimize campaigns in real-time.
✅ Experience marketing to women entrepreneurs—you get our audience and what motivates them.
✅ Ability to work independently, own projects, and drive results.
Bonus Points If You:
⭐ Have experience in the personal branding, coaching, or self-improvement industry.
⭐ Are skilled in SEO, webinar funnels, or affiliate marketing.
⭐ Have a strong portfolio of successful product launches.
⭐ Are passionate about purpose-driven entrepreneurship and believe in our mission.
Why You’ll Love Working With Us
💡 Mission-Driven Work: You’ll be part of a brand that’s changing lives through clarity, strategy, and branding that matters
. 📈 Growth Opportunity: As our brand scales, so will your role, income, and leadership opportunities.
🎉 Creative Freedom: We encourage bold ideas and strategic risks that drive results.
💰 Competitive Compensation: Pay that reflects your expertise, with potential for performance-based bonuses.
How to Apply
1️⃣ Submit your resume & portfolio (case studies of past launches encouraged!).
2️⃣ Answer this question: What’s one launch strategy you’d implement for a best-selling planner or journal?
3️⃣ Send everything to concierge@icyconsulting.com with the subject line: Launch & Marketing Strategist – [Your Name]
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